The main objective of retail outlets is to provide services and products in a fashion that optimises customer satisfaction. All good retailers know that this is impossible to achieve if customers and staff do not feel safe and secure whilst being on their premises.
So when retailers create a loss prevention plan, they most certainly consider instructing a security team to help protect their premises, staff, customers and products.
What should retailers consider before hiring a security company?
Most people know that you need security guards that are confident and competent. It’s important to know that they are SIA qualified and hold a valid license but what some retailers tend to overlook is that in today’s tough economic climate, security guards can actually help you retain customers.
A security guard is normally the first person and the last person that your customers see – so effectively, they are the first and last impressions of your premises and customer experience.
So really, retailers need to focus on having security guards that are customer service focused.
Here are some of the qualities that a good security guard should have above his security skills:
He must be:
- Well mannered
- Well dressed
Customers like the people they interact with to be helpful and friendly – and security guards are normally the first point of contact – so it’s a no brainer really.
If you are looking for professional retail savvy security guards then contact All Time Security on:
All Security Guards at All Time Security are skilled and trained on delivering great customer services in their in-house security training centre with professional trainers.